What Amenities Renters Actually Want in 2026

The amenity arms race is shifting. In 2026, renters don’t just want flash — they want comfort, efficiency, and experiences that fit how they live and work now. For owners and operators, the winners will be those who prioritize what truly matters: smart tech, sustainability, and design that enhances everyday life.

What Renters Want Most

Reliable Essentials

• In-unit washer/dryer & air conditioning top the list. 93% of renters cite in-unit laundry and 93% cite air conditioning as top features.

• Security and package access matter just as much; 76% of renters say they won’t rent without it.

• Parking remains critical in suburban markets. Covered or secure parking remains a differentiator in many renter decisions

Smart & Sustainable Living

We’re in the midst of a smart-home transition in multifamily. Renters increasingly view tech as a core part of their living experience.

• Smart home features such as smart thermostats, locks, and leak detection systems are valued by over 70% of renters.

• In one survey, 58% of renters said they’d prioritize smart home tech over traditional amenities (like pool or gym) — particularly if it reduced rent or utility burden.

• Energy-efficient appliances and HVAC upgrades signal cost savings and sustainability — both top decision drivers.

Comfort, Wellness & Flexibility

Design-focused amenities are rising fast:

• In Greystar’s 2024 Design Survey of 90,000+ renters, the top amenities were walk-in closets (88 % interested), large windows / abundant natural light (86 %) and fresh-air ventilation (86 %).

• Wellness features — such as natural light, air filtration and biophilic elements — are increasingly expected, not optional.

How Owners Can Win the Amenities Race

The new amenities race isn’t about adding more — it’s about adding top quality and relevant features for tenants.

• Nail the fundamentals. Don’t invest in new tech if Wi-Fi still drops.

• Layer in efficiency. Smart devices and energy-saving systems deliver measurable ROI.

• Create experiences, not just spaces. Activate amenity areas through programming and data-driven design.

• Tailor locally. Urban renters value flexibility; suburban renters want convenience and parking.

The best amenities are the ones residents actually use — and that reduce operating friction behind the scenes.

Key Takeaway

Renters in 2026 prioritize reliable essentials, smart-home technology and wellness-focused design over flashy extras. Owners who invest in efficient systems, real technology and thoughtful design see the biggest return in leasing and retention. Treating amenity strategy with the same rigor as a marketing or energy plan is what separates properties that attract renters from those that don't.